The Staff of Motorsport Marketing
The Staff of Motorsport Marketing Writer
12/4/18 2:21 p.m.


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Story by James H. Heine • Photos by Tom Suddard

Iconic is a word tossed around a lot when it comes to discussions about great cars. Sometimes it’s appropriate. Sometimes, well, maybe not so much.

One car that definitely deserves the “iconic” moniker is the Shelby GT350, not only because of its connection to the late, great Mr. Shelby, but also because of its milestone impact on racing–both at home and abroad.

Of course, we can’t forget about the GT350’s association with the Ford Mustang. Lee Iacocca’s 1960s motoring–and marketing–masterstroke changed perceptions about cars and driving for an entire generation, and it still resonates with the public.

Attend a vintage or historic auto event today, and you’ll inevitably find a few GT350 lookalikes. The original GT350’s Wimbledon White body and Guardsman Blue “Le Mans” stripes provide a suitable palette for a host of tribute Mustangs and an easy reference point for fans of motorsports history.

Occasionally you’ll even spot the real thing prowling the track or the show field, but the rarest sighting of all is the racing version: the GT350R.

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