Mar 23, 2008 update to the Ford Ranchero project car

Ranchero Gets Lettered

Gus letters our Ranchero

Sure, vinyl lettering has revolutionized the motorsports industry, but for a classic vehicle, nothing looks more appropriate than real painted lettering.

When it came to getting our classic shop truck project vehicle properly lettered for our upcoming Mitty event, we weren’t going to settle for vinyl. Sure, vinyl lettering has revolutionized the motorsports industry, but for a classic vehicle, nothing looks more appropriate than real painted lettering.

Fortunately, during this year’s Daytona Bike Week we ran into longtime racer, Classic Motorsports reader and vintage racer Russ Mowry. On weekends, as part of his Gray Beard Racing team, Russ can be found racing his 1959 Elva Courier with VSCCA and SVRA. During the week, however, Russ is a real, old-fashioned sign painter and owner of Graybeard Design: (603) 738-7313.

Based out of New Hampshire for most of the year and Florida when he needs a break from the cold winter, we can recommend Russ for lettering work. We were thrilled at how he duplicated our intricate logo and painted it on both sides of our 1963 Ranchero. Russ was also very reasonably priced and did the whole job in just a few hours.

Join Free Join our community to easily find more project updates.
Comments
View comments on the CMS forums
Jerry From LA
Jerry From LA Dork
4/7/08 6:56 p.m.

THAT looks BOSS.

Karl La Follette
Karl La Follette UltraDork
4/10/08 12:29 p.m.

Great to see some custom work , the vinyl cutter has been laying waste to artist and signpainters . THe great thing about custom lettering is thats the way it was done back in the day when the ranchero was new . Good job guys .

Tim Suddard
Tim Suddard Publisher
4/14/08 10:19 a.m.

Yeah, thanks, I just couldn't go with vinyl on this one. It just would not have looked right.

Keith Tanner
Keith Tanner MegaDork
4/20/08 8:58 a.m.

The best part about a hand-painted logo is that it will look even better when it's half worn off. Man, that's some nice work.

Sponsored by

Classic Motorsports House Ad

Our Preferred Partners
pj40Q67jK77BRVjcU3MQnD4OAKi19HeLpqbdjB1ASz8D92pQKzD0afn9OMD1AEWu