David S. Wallens wrote:
And that's the argument I hear from the car companies. The internets are full of people clamoring for more stick shifts but, when push comes to shove, they're not making purchases. At some point we need to vote with our dollars and not with our keyboards.
There's the rub.
Hitachi- I appreciate your thoughts about enthusiests recommending cars to friends who ask. But even IF you suggested a car from, say BMW, who do have a good cross section of manuals available, how many of the suggestions to get Manual X from Brand Y fall back to, "well, I'd rather have an automatic"?
There's no short term about it, car companies are out to sell cars people want to buy NEW, not used. So unless more people go out and buy brand new cars with manuals, nothing is going to change anytime soon.
As for the cost- Some quickie numbers- I think we sell something like 250-300k Fusions. And lets be generous and apply 10% to that, not correcting to 10% of 4 cyl buyers, which will be a much smaller number so call it 30k manuals sold, annually. That, realistically, isn't all that much for a plant. I think trans plants are close to engine plants, and can put out 500k a year, so being generous, from one plant, we need 10% production of manual transmissions.
You get a unique case casting, a unique bell housing casting, a unique gear set (non-planetary), clutch, flywheel, etc. Sure, in massive production, its a lot fewer parts than an automatic, but spreading that over 30k instead of 270k changes the investment cost. I won't even bring in the cost of development (since it gets abused all the time anyway).
Correcting the actual number to actual manuals for Fusions, it's probably closer to 10k. It's a WHOLE lot easier to pay for casting, machining, and assembly line tools to make something for 250k of parts vs. 10k. It's not trivial at all.
If you can actually talk your friends into buying new manuals, awesome.
If not, well....