Figured I'd ask the group, on the off chance someone has some unique insight.
I'm interested in details. Typical margins, traditional store set up vs weigh and pay, etc.
Figured I'd ask the group, on the off chance someone has some unique insight.
I'm interested in details. Typical margins, traditional store set up vs weigh and pay, etc.
Business ventures that provide non-essential services scare me.
In this eastern NC town pop. approx 50,000,over the past 15 years, at least 2 (one of them a franchise) have opened & failed after being open for only a year or so.
Woody wrote: Business ventures that provide non-essential services scare me.
Keep in mind, we're talking college town, not averagevile usa. I run a 100% non-essential business...in a market where I probably charge too little. I am totally tooting my horn, but I've thrived in a E36 M3 economy.
Anyway, Tucker, I don't know berkeley-all about the yogurt business. I do know that the restaurant business in general is REALLY berkeleying tough, but you obviously have the entrepreneurial bug, and I think you really need to pursue it somehow.
Do you plan to operate in Gainesville? Who is your target audience? Keep in mind that the market is already saturated with frozen yogurt places, and that the student population in Gainesville is very finicky. From my observations, it is really hard to generate foot traffic in areas outside of the northeast edge of campus (day/late night) or downtown (night/weekend).
The unifying theme of yogurt places in town is that the decor looks like it is part spaceship, part Hello Kitty, with some eye candy behind the register. Perhaps if you generated something to attract the male segment other than the prospect of getting laid in the near future, such as stereotypically male-centric flavors, or more counter staff with less clothing, you could find a niche in the market.
To add some background, there is an existing store, which is a franchisee of a national brand, for sale. It has been in business and in the same location for 22 years. I have not seen any numbers other than those listed in the ad.
One consideration is that the "froyo" market is moving towards the weigh and pay model quickly. This store is not that model, so possible renovations need to be accounted for.
My daughter works in one. I go regularly, and like it. That is all.
In reply to Streetwiseguy:
I see what you did there.
Mitchell wrote: Perhaps if you generated something to attract the male segment other than the prospect of getting laid in the near future, such as stereotypically male-centric flavors,
reminds me of one of my dad's friends, a very creative entreprenurially-spirited guy. went to the bank to get a loan and was rejected. the product was a powder that you sprinkled on apple pie to make it taste like Bob Costas.
about a year later he went back to the bank with a revised product. you sprinkle it on Bob Costas,...
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