Clever PSA from Quebec.

That effectively lures people into the message and illustrates how a soft, squishy body fares with a solid hit from steel.

I'm surprised that it's in English. Then again, in my travels, most warning signs are oddly in English. Coincidentally, many of those who disobey those warnings tend to speak English.

I need to share this with my corner workers who can't quite understand that even a slow autocross car will win that interaction.

That would never get approved in this country. Warnings that show what actually happens aren't allowed. You have to protect people from reality. It's for the children. And the adults that never grew up. 

Sent this to the people I know for a fact j walk. 

That is awesome! And unexpected. Someone give that Ad Agency a raise.

Interesting.  Canada wants less jaywalking.

As of January 1, California is shooting for more.  It is no longer illegal to jaywalk here.

J.A. Ackley said:

That effectively lures people into the message and illustrates how a soft, squishy body fares with a solid hit from steel.

I'm surprised that it's in English. Then again, in my travels, most warning signs are oddly in English. Coincidentally, many of those who disobey those warnings tend to speak English.

There will be a French version, but that's not the one that will be shared on the English speaking internet. 

But that's not really about jaywalking.  Its about idiots who trust to a higher power (Instagram) instead of looking both ways.